SIGNAGE

ORIENTATION AND GUIDANCE SYSTEM for the municipality of Gmunden. A system for guiding pedestrians into the city centre was developed specifically for the city of Gmunden. Arrows, which sit like brackets on the maritime white masts, whose mounting elements are discreetly concealed and whose striking tops are reminiscent of shipping signs, bring the lake into the city centre.

Four colours inspired by the facades of Gmunden were defined and mark the areas of art and culture, tourism and local recreation, infrastructure and geographically guide visitors to the squares of the old town. Locally crafted. From metalwork to laser engraving and powder coating, the system is 100% manufactured by companies in Gmunden.

The project is funded by LEADER Traunsteinregion.